AI
crystalt

Becoming AI-Driven in 2020

AI is still in the very early stages of adoption at most companies or a ‘wish list' item for others.

For even more companies it's a source of confusion – what is AI, what does it do, how can I leverage it for my business, and how can I prepare?

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Open Source
crystalt

Fork You: When Open Source Goes Bad

One of the open source solutions that I know and love removed the core functionality of their system from their open source version. What to do when open source solutions go from useful to useless as they try to commercialize their software platform offerings.

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Social media network diagram
KPIs
crystalt

How to Measure ROI on Content

Measuring ROI can be tricky but measuring on content is even harder. It takes roughly 7-10 touchpoints to connect with a customer and those customers may view multiple articles or assets before converting. What are some rules that can be applied to measure ROI for content?

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Help desk service
Chatbots
crystalt

Amy

Amy is an AI Assistant provided by X.ai. Amy is an excellent example of AI at it's finest. Here are some things that we learned from Amy.

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Privacy
Data Privacy
crystalt

Who Has Your Data?

With data integration being easier than ever, do you read the fine print before sending mission critical information and customer data to other companies?

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AI Marketing
AI
crystalt

What is AI Marketing

Most people think AI-driven marketing is in the distant future. AI can help companies market better, understand their customers and predict the future.

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Our mission is to enable companies of any size to leverage AI for their Marketing, Sales, and Customer Service. We believe in helping companies do more with less.

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