Why Your Chatbot is as Important as Your Sales Team
When most companies implement a chatbot, it’s usually ‘Set it and Forget It’. When done properly, a chatbot can be a highly effective sales tool.
How to Insult Visitors with your Chatbot
It’s easy to create a chatbot, and even easier to create a bad customer experience. When designing chatbot scripts, don’t make these mistakes.
Who Has Your Data?
With data integration being easier than ever, do you read the fine print before sending mission critical information and customer data to other companies?
What is AI Marketing
Most people think AI-driven marketing is in the distant future. AI can help companies market better, understand their customers and predict the future.
Predictive Marketing: The Next Generation of Marketing Analytics and Automation
Predictive marketing can help you find better customers, improve ROI on campaigns and create automations that improve the customer journey.
Email Drip Campaigns are NOT Marketing Automation
A drip campaign is a great way to build a relationship with a lead, however, it’s not Marketing Automation. Learn what true marketing automation looks like.
